Case Studies/Finborough Road, SW10

Finborough Road, SW10

2 Bedroom Penthouse

We transformed and now manage this two bedroom penthouse in the heart of Chelsea, delivering a polished short-let experience and consistently strong guest feedback.

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Finborough Road, SW10 exterior

2 Bedroom Penthouse

Chelsea / SW10

Rooftop Terrace

Hands-off Management

Before & After Transformation

BeforeBefore

Mixed furniture, darker styling and less cohesive guest presentation.

AfterAfter

Refreshed styling, brighter presentation and a more polished short-let guest experience.

BeforeBefore

Tired decking and weathered furniture limited the terrace's appeal.

AfterAfter

Reimagined as a sun-soaked rooftop lounge — a true point of difference for guests.

Improved listing appeal, stronger guest confidence and higher perceived value.

The Brief

The owner wanted a hands-off solution to prepare, present and manage their Chelsea penthouse for short lets — with a focus on design-led presentation, reliable operations and maximising performance.

Our Approach

  • Property preparation & improvements
  • Interior refresh & professional styling
  • Listing creation & pricing optimisation
  • Guest communication & support
  • Cleaning & maintenance coordination
  • Performance monitoring & reporting

The Outcome

A standout short-let property with elevated presentation, excellent guest reviews and consistent demand throughout the year.

  • Premium nightly positioning
  • Managed end-to-end
  • Owner hands-off
Rooftop Terrace
Rooftop Terrace
Bathroom
Bathroom
Principal Bedroom
Principal Bedroom
Second Bedroom
Second Bedroom
Leafy Outlook
Leafy Outlook

Finborough Estates have completely transformed the way our property performs. Their attention to detail, communication and results speak for themselves. We couldn't be happier.

Private Client

Property Owner

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